China Integrated Kitchen Cabinet Market
Nowadays, integrated kitchen cabinet in Europe and the United States are nearly 100% penetration, while in China, it has a rate of less than 1%. And in the integrated kitchen industry, the integrated cabinet is the backbone of the products. The integrated kitchen now is mainly the home appliances or main refrigerator, range hood, microwave oven, and disinfection cabinet. The price of the domestic brand cabinets are broadly divided into three grades: luxury, the public type and economical cabinets. Luxury kitchen cabinet takes about 4 million RMB, the mass-kitchen takes 15000-30000 RMB, while the economical kitchen is about 8000 to 14,000 RMB. Chinese cabinets per meter price is generally in the 1500-5500 RMB, the price is more suitable for China's current consumption level of most families. Cabinet consumer groups in China are very huge, the market outlook is very bright, but the consumption level is not high, the large consumption group of consumers is generally economical kitchen. With the improvement of the level of the national economy, the consumer demand of high-end cabinets will gradually increase.
Interpretation of OPPEIN Cabinet Mode
There are mainly three aspects for OPPEIN cabinet. The first mode is OPPEIN has an allied chain model. Each link must be standardized and institutionalized, this is the chain mode of OPPEIN, it can be said that this is also valuable for the industry. The second mode is customization, scale, standardized production mode, this mode is also original, and constantly enhance the effect, for example, the domestic and foreign customers like the OPPEIN Custom Kitchen Cabinets Los Angeles very much. The third mode is a unique set of brand promotion, the EU sent in the branding on the road is to go early, such as when a large number consumer sees OPPEIN, they immediately are aware of "home & love & OPPEIN". This explains that the name OPPEIN and the slogan "home & love & OPPEIN” has been extended, so the product is changing from the product stage to the stage of the brand.
Winning Road of OPPEIN Cabinet
OPPEIN cabinet takes the lead to introduce Europe "integrated kitchen" concept into China, creating a precedent for Chinese industrial production of modern kitchen cabinets, known as China's "kitchen revolution" advocates, and it is the leader of kitchen cabinets direct from manufacturer in China. The OPPEIN Group integrated kitchen concept: cabinets and home appliances integration, service one-stop satisfaction. This will enable our overall kitchen veritable. The integrated kitchen is not equal to the cabinets + appliances, but the cabinets, range hood, gas cooker, disinfection cabinet, dishwasher, refrigerator, microwave oven, toaster, and all kinds of ornaments, basin, all kinds of drawers, water purifier, fruit and vegetable detoxification machine, and so on, organically integrated in one, the overall configuration, the overall design and overall construction according to the individual needs of customers, so as to improve the kitchen overall style, layout, function, and grade. Cabinet appliances integration is the future development direction of the kitchen industry as a whole.
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